Events

September Monthly Meeting | Penelope Burk

Penelope Burk
President Cygnus Applied Research
Celebrated National Speaker  
Topic: Donor Centered Fundraising

Penelope Burk's keynote speeches and training sessions are legendary in the fundraising industry. She is known for her clarity and humor and for tailoring every address to the needs of the audience in front of her.

Today's fundraising practices and beliefs were developed at a time when donors were less demanding, competition was less severe, and fundraisers could rely on an unlimited supply of people willing to give. But as wealth shifts to a more independently-minded donor, one who is more questioning and harder to reach, fundraisers need to know what donors want and how to provide it.
-
Donor-Centered Fundraising is Penelope's breakthrough strategy that sustains donor loyalty and raises more generous gifts by bringing fundraising in line with donors' modern-day requirements. Defined by a decade of research with thousands of donors and fundraisers, Donor-Centered Fundraising is the only statistically-supported fundraising philosophy with the power to bring donors and not-for-profits together to achieve substantial growth.  Donor-Centered Fundraising is Penelope's most requested keynote address.

Read more at Burk's Blog here