Events
Audioconference Advanced Annual Giving Techniques
When: 5/20/2008
Annual giving is both art and science. This session will discuss techniques to create annual leadership donors including utilizing prospect screening tools and applying them to a broader base constituency. Participants will learn how to maximize renewals to limit the "loss" of donors each year as well as advanced techniques to most cost-effectively acquire new donors. Finally, we will discuss the Case for Support and elements needed for the best response.
Learning Objectives
Participants will understand:
- How to increase, substantially, the average annual gift and uncover major gifts prospects.
- How to maximize your resources for the greatest result.
- How to maximize donor renewal rates.
- How to create new Leadership donors.
Kathleen E. Pavelka, CFRE is President of Telecomp, Inc., a company she founded in 1986 to raise funds for non-profit institutions utilizing telephone outreach programs and direct mail. Ms. Pavelka is an active volunteer, currently serving on the Association of Fundraising Professionals (AFP) International Finance and Human Resources Committee and most recently served on the Board of Directors. She also served as President of the New York, Genesee Valley Chapter and several leadership roles on the Chapter level.
Ms. Pavelka has presented at international, national and regional conferences for CASE, AHP and AFP. She has been recognized as a CASE "Stellar" speaker.